You’ve probably noticed the rising tide of TikTok creators building huge audiences and turning digital stardom into a full-time gig. Ever wondered how they monetize their content? Let’s dive in! 💰
👉 TikTok Creator Fund: Designed for those with 10,000+ followers and 100K+ views in a 30-day span, it’s a way to make some money, though many creators have mentioned the payouts are small, often just pennies per thousand views.
👉 TikTok Pulse: A new ad-revenue sharing initiative. Though in its early stages, creators haven’t yet seen significant earnings. You’ll need 100,000+ followers to qualify.
👉 Brand Deals: This is where the big bucks are! Alex Ojeda, with 8.4M followers, disclosed his rate for a single sponsored video as $20,000! Chris Ryan Marketing has been able to raise a signed creator’s rate from $2,500 a video to $10,000.
👉 Creativity Program & Effect Creator Rewards: TikTok has introduced new programs in 2023 for creators of longer videos and augmented-reality effects, with some creators reporting five-figure monthly earnings.
👉 Virtual Gifts & Livestreams: Some creators even make money from virtual “gifts” received during live streams. Jakey Boehm made an eye-popping $34,000 in a month from TikTok Live!
👉 Song Promotions & UGC: Creating user-generated content for brands or promoting songs can also be lucrative. Music producers remixing tracks can also benefit.
While Tik Tok’s monetization features are still developing, brand collaborations remain a solid revenue source for many creators.
